Your business category for auto shops

In the works

We haven't finished writing the rubric for this one, so it won't appear in your comparison yet. It's here so you know what's coming — and the advice below still holds if you want to get ahead of it.

#02 · AUTO SHOPS

Why it matters here

Google decides which searches you show up in largely from your category. A near-miss category quietly keeps you out of the results your competitors are winning.

Most people don't have a mechanic until they need one badly. They search, they skim reviews for the words "honest" and "fair", and they call. Everything else is decoration.

What Kerby looks at

Your primary category against what you actually do

How the competitor is categorised

Secondary categories worth adding

What decides it for auto shops

Review count well past the local average

Replies that sound like a person, especially on the bad ones

Clear hours and whether you take walk-ins

This one is compared on the same rubric for every trade. We haven't written auto shops-specific benchmarks for it yet.

← Everything for auto shops

Three ways to start

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