How many reviews you have, and how fresh for restaurants

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#09 · RESTAURANTS

Why it matters here

Review count is the single strongest signal most customers use to choose between two businesses they don't know. Recency matters nearly as much — a wall of five-star reviews from 2019 reads as a business that stopped trying.

Someone's hungry, nearby, and scrolling. They're looking at your photos, today's hours, and whether the menu loads. Anything missing and they're at the next place on the list.

What Kerby looks at

Your review count against the benchmark for your trade and town

How recently the last few arrived

The competitor's count and pace

What decides it for restaurants

Hours that are right, including holidays

Food photos that look like your food

A menu that opens on a phone without pinching

This one is compared on the same rubric for every trade. We haven't written restaurants-specific benchmarks for it yet.

← Everything for restaurants

Three ways to start

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