I'm a salon or barber · Reviews on my site

Showing your reviews on your own site, for salons

Your best reviews are doing nothing for you if they only live on Google.

In the works

We haven't finished writing the rubric for this one, so it won't appear in your comparison yet. It's here so you know what's coming — and the advice below still holds if you want to get ahead of it.

#19 · SALONS

Why it matters here

Someone already on your website is close to deciding. Real reviews on the page — with names and dates — is what closes the gap.

A new client finds you on a phone, usually in the evening, usually deciding between you and two others nearby. If they can see the work and book without calling, you've got them.


What Kerby looks at

Whether reviews appear on your site at all
Whether they look real and current
Whether they sit where the decision happens

What decides it for salons

Recent photos of actual cuts and colour
Booking that works at 11pm without a phone call
A steady drip of new reviews, not a burst two years ago

This one is compared on the same rubric for every trade. We haven't written salons-specific benchmarks for it yet.

← Everything for salons

Three ways to start

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