How fast you answer calls and messages

In the works

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#17 · HOW FAST I REPLY

Why it costs you work

You can win every other comparison on this list and still lose the job to whoever answered. This is usually the cheapest thing to fix and the most expensive to ignore.

What Kerby looks at

Whether calls get answered in business hours

Whether messages and form enquiries get a reply at all

How long the competitor takes

What does this mean for your trade?

The benchmark for “enough” is different for a roofer than a salon. Pick yours.

Roofer Salon or barber Restaurant or café Auto shop Contractor or trade

Three ways to start

Want to know where you actually stand?

None of this is worth much until it's your business next to the one down the street — with how fast you answer calls and messages measured, not guessed.

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