How many reviews you have, and how fresh

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Just this one thing, on your business alone — no competitor needed. Takes about a minute.

Free to run — a free account opens the result. How many reviews you have, and how fresh is one of 20 things we look at.

#09 · MY REVIEWS

Why it costs you work

Review count is the single strongest signal most customers use to choose between two businesses they don't know. Recency matters nearly as much — a wall of five-star reviews from 2019 reads as a business that stopped trying.

What Kerby looks at

Your review count against the benchmark for your trade and town

How recently the last few arrived

The competitor's count and pace

What does this mean for your trade?

The benchmark for “enough” is different for a roofer than a salon. Pick yours.

Roofer Salon or barber Restaurant or café Auto shop Contractor or trade

Three ways to start

Want to know where you actually stand?

None of this is worth much until it's your business next to the one down the street — with how many reviews you have, and how fresh measured, not guessed.

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